Terms, Policies And Forms

Terms of Service

Bufferloop provides an innovative and efficient partner management platform (the “Platform”) that includes a built-in marketplace and payment automation system to facilitate various channel programs.  Before accessing and using the Platform, please read this entire agreement carefully.  This is a binding Agreement between Bufferloop and both You and the entity You represent (collectively “You”). These Terms of Service (the “Agreement”) govern Your access and use of the Platform and any other products or services provided by Bufferloop through the Platform. If You access or use the Platform in any way, You represent and agree that You: (i) have read and understand this Agreement; (ii) have the authority to bind Yourself and any entity You represent; and (iii) agree to the terms of this Agreement. If You do not agree to the terms of this Agreement, You may not access or use the Platform for any purpose.

This Agreement contains sections entitled “Disclaimer of Warranties” and “Limitations of Liability.”Please read them carefully, as they limit Bufferloop’s liability.

The Platform allows Bufferloop clients (each a “Client”) to create and manage Distribution Channel Programs as set forth in a separate agreement between Bufferloop and the Client. The Platform also allows Client Partners (“Partners”) to identify and participate in Distribution Channel Programs offered by Clients. Clients and Partners (and their authorized representatives) are referred to herein as “Users.”

1. Changes to this Agreement and the Platform

Bufferloop may update or change this Agreement at any time in its sole discretion, so please review this page periodically.  The effective date of this Agreement is set forth above, and if Bufferloop updates or changes the terms, we will post the new version here with the date on which all changes become effective.  Your continued use of the Platform after any change to these terms constitutes Your agreement to those new or changed terms. 

Bufferloop may also update and change any information, material, or content on the Platform (including, without limitation, any details, features, functionality, content and appearance of the Platform) at any time, without notice.

2. Account Registration

To access the Platform, each User must create an account with a unique username and password for use as login credentials (each, a “User ID”).  You must keep Your User ID confidential and secure. Do not disclose or share Your User ID.  You are responsible for all acts, omissions and content carried out under Your User ID and Bufferloop will consider all acts, omissions and content on the Platform under Your User ID as authorized by You.  If You have any reason to believe that Your User ID has been compromised, please contact Bufferloop immediately.

3. Your Use of the Platform

Bufferloop provides the Platform to Users to enable them to:  (i) build, manage, market and grow Distribution Channel Programs; (ii) allow Partners to search, view, learn and participate in Distribution Channel Programs; and (iii) facilitate communications between Users about Distribution Channel Programs (collectively the “Permitted Use”). Your use of the Platform must be consistent with the Permitted Use and, as such, You agree to provide only true, complete, and accurate information to and through the Platform and to only use the Platform to communicate in a manner consistent with the Permitted Use. Any uses that are inconsistent with the Permitted Use are prohibited and may lead to the suspension of Your login credentials and account.

When You use the Platform, You may upload or provide content or information and communicate with others.  You agree that You have all appropriate rights to anything You provide to or through the Platform.  You also grant to Bufferloop a perpetual, irrevocable, royalty-free, fully paid-up, and worldwide license to access, collect, store, disclose and use any data, information, records and files that You provide to or through the Platform or that is provided by others who use the Platform for the sole purpose of providing and developing the Platform.  Bufferloop has the right (but not the obligation) to remove anything that You provide to or through the Platform in its sole discretion.  Please do not upload or provide any personal information to the Platform, as other Users will have the ability to see and use any such information.  Communications made by or to You through the Platform are neither confidential nor Confidential Information and Bufferloop cannot and does not guarantee the security of data transmitted over the Internet or public networks in connection with Your use of the Platform.

4. Prohibited Use

You will not engage in any of the following on the Platform (collectively, the “Prohibited Use”): (a) “frame”, “mirror” or otherwise incorporate the Platform or any part thereof on any commercial or non-commercial website; (b) access, monitor or copy any part of the Platform using any robot, spider, scraper or other automated means or any manual process; (c) violate the restrictions in any robot exclusion headers on the Platform or bypass or circumvent other measures employed to prevent or limit access to the Platform; (d) take any action that imposes, or may impose, an unreasonable or disproportionately large load on the Platform; (e) deep-link to any portion of the Platform for any purpose; (f) remove any watermarks, labels or other legal or proprietary notices within the Platform; (g) modify or attempt to modify the Platform, including any modification for the purpose of disguising or changing any indications of the ownership or source of the Platform; (h) use the Platform as part of any service for sharing, lending or multi-person use; (i) attempt to, assist, authorize or encourage others to circumvent, disable or defeat any of the security features or components, such as digital rights management software or encryption, that protect the Platform; (j) copy, reproduce, modify, distribute, transfer, sell, publish, broadcast, perform, transmit, publish, license or circulate in any form any part of the Platform; (k) create adaptations, translations, or derivative works based on the Platform, in whole or in part, or decompile, disassemble, reverse engineer or other exploit any part of the Platform; (l) use of access the Platform in a manner that violates the rights (including, but not limited to intellectual property rights) of any third party; or (m) upload to or transmit through the Platform any information, images, text, data, media or other content that is, in the sole judgment of Bufferloop, offensive, hateful, obscene, defamatory or that violates any laws.  You must promptly notify Bufferloop of any known or suspected activity within Your account or through Your login credentials which is or may be a Prohibited Use.

5. Suspension and Termination

If You violate this Agreement or engage in any Prohibited Use, Bufferloop may temporarily or permanently suspend Your access to the Platform without notice.  You may also terminate Your User Account by providing Bufferloop thirty (30) days written notice.  Any termination will immediately remove Your ability to access the Platform and Bufferloop may delete any information contained within Your User Account.  Termination of Your account will not limit any of Bufferloop’s other rights or remedies under this Agreement or otherwise. 

6. Ownership of Platform

Bufferloop owns all right, title and interest in the Platform, all information, material, or content provided by Bufferloop related to the Platform or contained within the Platform, and any update, adaptation, translation, customization or derivative work thereof, and all intellectual property rights in the Platform, which shall remain with Bufferloop and its licensors. Bufferloop expressly reserves all rights in the Platform, and You shall obtain no ownership or other rights in the Platform by virtue of Your use.

7. Privacy

To provide the Platform, Bufferloop collects, uses, stores and shares certain information as described in the Bufferloop Privacy Policy (, which is incorporated by reference into this Agreement.

In using the Platform, You represent and warrant that You: (i) will at all times comply with all applicable laws (including, without limitation, all applicable privacy laws); and (ii) have obtained all required rights, authorizations, consents and permissions for all information, material, or content that You enter into the Platform including any information about identifiable individuals (“Personal Information").  If You have collected Personal Information from another site and are sharing it on the Platform, You represent that You have disclosed that fact in a publicly facing and appropriate privacy policy.

8. Third Party Websites

The Platform may provide links to third party websites. Bufferloop does not endorse the information contained on those websites or guarantee their quality, accuracy, reliability, completeness, currency, timeliness, non-infringement, merchantability or fitness for any purpose. The content in any linked website is provided for Your convenience but is not under Bufferloop's control. If You access any such website, You do so entirely at Your own risk.

The Platform may also provide links and access to third-party software and services (including, but not limited to Channel Program Agreements as defined herein).  The use of any such third-party software and services is governed by the third party provider and not Bufferloop.  Your acceptance of any such terms may create an agreement between You and the third party and not with Bufferloop. Bufferloop does not warrant or accept any liability or obligation to You or any User with respect to third party software and services.  You may request a copy of any agreement with a third-party from that third-party.

9. Terms Applicable To Partners

A.     Channel Programs 

The Platform may display information about channel programs offered by Clients which may include a description of the channel program, payment terms, commission schedules, and other terms and conditions. Partners who wish to participate in a channel program will communicate directly with the Client offering the program through the Platform and may be required to enter into a separate agreement for such channel program (the “Channel Program Agreement”).  Bufferloop, is not a party to any Channel Program Agreement and shall have no liability, responsibility, or obligation relating to any such agreement. 

B.      Partner Commissions

Channel Programs may provide for the payment of commissions or rewards from Clients to Partners.  When a Client pays Bufferloop amounts due under its Channel Program, Bufferloop will notify Partner through the Platform that the payment may be deposited via the Payment Provider (as described below). To accept the commission payment, Partners must use the Platform to request and authorize the deposit of the commission into the Partner’s account with the Payment Providers.  Partners agree and acknowledge that all such commission amounts will be net of (a) Transaction Costs charged by the Payment Providers and (b) Administrative Fees charged by Bufferloop, if any.  “Administrative Fees” apply to commission payments not claimed Partners within two years of payment being made and equal the greater of (i) $50 USD or (ii) twenty-five percent (25%) of the commission being claimed. Administrative Fees will be charged annually until the Partner requests deposit of the remaining commission amount or the commission amount is reduced to zero.  

Partners agree and acknowledge that: (a) Bufferloop has no obligation to pay commission amounts until it receives both payment from the responsible Client and a payment request from the Partner; (b) Bufferloop is not responsible for any late or incorrect commission amounts; and (c) any disagreements over commissions must be resolved directly with the Client without any involvement from Bufferloop.

10. Payment Processing; Transaction Costs

The Platform enables certain payments to be completed between Clients and Partners under Channel Program Agreements. Payment processing services for the Platform are provided by third party payment processors (currently, Payments Canada Ltd., PayPal Holdings, Inc. and Stripe, Inc.) (collectively, the “Payment Providers”). All payments between Users will be processed through Payment Providers, which require that You enter a separate agreement with the Payment Provider(s).  Bufferloop is not a party to any such agreement and shall have no liability, responsibility or obligation under such agreement. You will be solely responsible for any fees charged by any Payment Provider (the “Transaction Costs”).  It is Your responsibility to keep Your Payment Provider accounts current within the Platform, and  Bufferloop has no responsibility for incorrect or delayed payments. 




12. Exclusions and  Limitation of Liability


13. Indemnification

You will defend, indemnify and hold harmless Bufferloop and all of its officers, directors, affiliates, partners, employees, agents, successors, and assigns from and against any liabilities, claims, demands, recoveries, losses, damages, fines, penalties or other costs or expenses, (including but not limited to reasonable legal and accounting fees), claimed against Bufferloop relating to: (i) any breach of any of Your warranties, representations or obligations under these Terms of Service or any documents referenced herein; (ii) any violation of any applicable law (including, without limitation, any privacy law) and the rights of a third party (including, without limitation, privacy or intellectual property rights); and (iii) any breach of or failure to perform under any Channel Program Agreement or any misrepresentation made by You or anyone acting on Your behalf in connection with any Channel Program Agreement.

14. Geographic Limitations of the Platform

Not all of the features and functionality of the Platform are available in all jurisdictions. Nothing on the Platform constitutes an offer or solicitation to buy or sell any product or service to anyone in any jurisdiction in which such an offer or solicitation is prohibited by applicable law. 

15. Governing Law and Jurisdiction

These Terms of Service will be governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein. These laws apply to Your access and use of the Platform, notwithstanding the location of Your domicile, residency or physical location. The Platform is intended for use only in jurisdictions where it may lawfully be offered for use. In the event of any dispute regarding Your use of the Platform, You consent to the exclusive jurisdiction and venue of the courts in Toronto, Ontario, Canada. 

16. General Provisions

These Terms of Service constitute the entire agreement between Bufferloop and You pertaining to the subject matter hereof and supersede all prior or contemporaneous communications and proposals, whether electronic, oral or written, between You and Bufferloop. Bufferloop may provide You with notice as required herein via email to any address You have provided. If any of the provisions contained in these Terms of Service are determined to be void, invalid or otherwise unenforceable by a court of competent jurisdiction, such determination will not affect the remaining provisions contained herein.

Software as a Service Agreement

Effective upon your access and use of the Bufferloop Platform (as defined below), you or the organization you represent (“Client”) agree with Bufferloop Inc. (“Bufferloop”) that you have read, understood and accepted all the terms and conditions set forth below and that Client agrees to be legally bound by them as of the first date of Client’s access and use of the Bufferloop Platform (the “Effective Date”). 

​This Agreement, together with the applicable Terms of Service, and Order Form(s) sets forth the terms under which Bufferloop will make its Platform and Services available to Client This Agreement includes the terms set forth in any applicable statements of work or Order Forms that reference this Agreement as well as the Bufferloop Terms of Service.

Section 1.   DEFINITIONS

All capitalized terms used herein shall have the meanings set forth in this Section 1: 

Change Request” means a requested change to the Bufferloop Platform, out of scope of the services identified in this Agreement, made by Client to Bufferloop.

Client Data” means collectively, all data, information and other materials (such as user profiles, configurations, preferences, registration data, and logs) furnished by or on behalf of Client including by Client Users or furnished by Partners in the course of participating in Client Partner Programs.

Client Provided Data” means all data collected and/or provided by Client (including through Client’s website or CRM)  or from Partners participating in Client Partner Programs which use the Bufferloop Platform and tools (such as referral links, lead forms). 

Client Customers” means customers which purchase or consume Client’s products and services.

Client Users” means employees, contractors, consultants, suppliers, agents, auditors, legal counsel, and other representatives of Client who obtain and use provided log-in credentials to access the Bufferloop Platform. 

Fees” means costs payable by Client for the Services in accordance with the fee schedule set out in Schedule “A”.

Intellectual Property Rights” mean any and all intellectual property rights including copyrights, patent rights, trademark rights and any other intellectual property right anywhere in the world, whether registered or unregistered, and including all applications for, and renewals or extensions of, such rights, and all similar or equivalent rights or forms of protection;

"Monthly Fees” means a percentage charged by Bufferloop on total Rewards earned by Partner(s) in a given month. 

Bufferloop Platform” means the proprietary Software as a Service Platform offered by Bufferloop through which Client may manage its partner program(s) to enable Client’s partners to market, refer or sell Client’s product(s).  The Bufferloop Platform may only be used by Client (i) to build, manage, and grow its Client Partner Programs; (ii) provide information about Client Partner Programs including, if applicable, details about Client’s products or services and commissions; and (iii) communicate with potential Partners about entering into a Client Partner Program with Client. 

Bufferloop User” or “Partner” means any third-party user of the Bufferloop Platform that obtains login credentials on behalf of a Client partner, reseller, influencer, community member or affiliate or who uses the Bufferloop Platform to participate in any Client Partner Program.

Rewards” means any monetary or non-monetary rewards, bounties, commissions, or anything of value earned by Partners through Client Partner Programs that are payable by Client;

Services” means all use of the Bufferloop Platform as described herein or as described in any Order Form .

 “Order Form” means the form describing the Services Client is purchasing from Bufferloop and all associated fees due and payable pursuant to this Agreement. 

Section 2.   SCOPE

2.1     Scope of Services.
Subject to Client’s compliance with the terms and conditions of this Agreement, Bufferloop will grant Client a non-exclusive, non-transferable license to the Services and the Bufferloop Platform during the Term. Client acknowledges and agrees the use of the Bufferloop Platform and the Services may require Client to complete and maintain the necessary technical integration with the Bufferloop Platform according to the instructions on the Bufferloop website ( through the installation, configuration, and use of the Bufferloop integration API or one of the supported integrations ( Said integration is an express condition of Bufferloop providing the Bufferloop Platform and the Services. Bufferloop may, from time to time and in its discretion, update and modify the Bufferloop Platform during the Term provided that said updates and modifications do not result in materially diminished functionality to Client.

2.2     Restrictions on Use.
Client agrees that it shall not permit or enable others to:

(a) alter, modify, adapt, create derivative works based on, translate, deface, or reverse engineer, decompile or disassemble the Bufferloop Platform or any of the Services;

(b) use any aspect of the Services to create, market or distribute any product or service that is competitive with the Services or illegal; 

(c) transfer, sell, lease, license, sublicense, distribute, disclose or make available or permit use of or access to the Bufferloop Platform or any of the Services to any other person; 

(d) use any aspect of the Service in a manner that violates the Bufferloop Terms of Service located here:; or 

(e) use the Bufferloop Platform and Services to create and manage Partner Programs for any products and services not offered by Client

2.3     Data Ownership.
Client shall retain all ownership and Intellectual Property Rights in and to Client Data. As between Client and Bufferloop, Client shall retain all ownership of Client Provided Data. During the Term, Client grants to Bufferloop a nonexclusive, worldwide, royalty-free, irrevocable, sublicensable, and fully paid-up right to access, collect, use, process, store, disclose and transmit Client Data and Client Customer Data to: (i) provide the Services and Bufferloop Platform; (ii) improve and enhance the Services, the Bufferloop Platform and its other offerings; and (iii) produce data, information or other materials that cannot be identified as relating to a particular individual or company (such data, information and materials, the “Anonymized Client Data”). Bufferloop may use, process, store, disclose and transmit the Anonymized Client Data for any purpose and without restriction or obligation to Client of any kind provided that said Anonymized Client Data or Client Customer Data cannot be associated in any way with Client or Client’s customers.

2.4     Terms of Service for Users.
All Partners must create user accounts to access the Bufferloop Platform and accept Bufferloop’s terms of service and privacy policy to receive log-in credentials. Partners may participate in any partner programs on the Bufferloop Platform in addition to Client Partner Programs. Client is responsible for its Client User’s compliance with the then-current version of the Terms of Service located at and all Client Users must accept the Terms of Service as a condition of accessing the Bufferloop Platform.


3.1     Term.
This Agreement will commence on the Effective Date and continue to be in effect for the initial period set out in an Order Form (the “Initial Term”). The Initial Term will automatically renew for successive one year terms (each a “Renewal Term” and together with the Initial Term, the “Term”) unless either Party provides the other Party with written notice of its intention not to renew at least 60 days prior to the end of the then current Term.

3.2     Termination for Cause.
In addition to any other available rights and remedies, either Party may immediately terminate this Agreement in the event of material breach by the other Party of its obligations hereunder, including any of the representations, warranties and covenants hereunder, if such breach is not cured within thirty (30) days of written notification by the non-breaching Party of such breach. In addition, either Party may terminate this Agreement immediately upon written notice to the other if such other Party is subject to proceedings in bankruptcy or insolvency, voluntarily or involuntarily, if a receiver is appointed with or without the other Party’s consent or if the other Party becomes insolvent and cannot pay its debts when they are due.

3.3     Effect of Termination.
Upon any expiration or termination of this Agreement, Client will have a fifteen (15) day period to access its account and download or export Client Data. After the fifteen (15) day period, Bufferloop will convert Client’s account to inactive status and Client Data will no longer be available. After termination, Bufferloop will maintain all Client Data for a period of not less than thirty (30) days after which time Client Data may be deleted unless prohibited by applicable law. Upon termination of this Agreement, (i) the rights granted by one Party to the other will immediately cease and Client shall have no further right to access the Bufferloop Platform; (ii) Bufferloop shall issue Client an invoice for all accrued Fees and Rewards which shall be immediately due upon Client’s receipt of the final invoice; (iii) Client will delete or return any software provided by Bufferloop in connection with the Services; and (iv) each Party will return or destroy all Confidential Information of the other Party.


4.1     Change Requests.
Any requested changes to an Order Form will not be effective until both parties have signed an amendment changing the Services being provided.


5.1      Rewards.
Bufferloop will collect Rewards from Client, and Client will pay Bufferloop for all Rewards earned by Partners. Bufferloop will notify Partners when Rewards are collected from Client and are available. Upon a Partner’s request Bufferloop will remit Rewards collected from Client them, but Bufferloop shall have no obligation to remit any Rewards until it has received payment from Client and has received a remittance request. Any Rewards not collected by Partners within two years of Partner being notified of the availability of the Reward may only be redeemed if the Partner pays Bufferloop applicable administrative fees All payments to Partners in connection with Client Partner Programs must be processed through Bufferloop.

5.2      Fees.
Client will pay Bufferloop all Fees described in the applicable Order Form or Schedule “A”. Failure by Client to pay the undisputed Fees pursuant to Section 5.3 shall constitute a material breach of this Agreement and may result in the termination of this Agreement or suspension of access to the Service. Unless otherwise noted in the Order Form or Schedule “A”, all Fees shall be paid in advance in U.S. Dollars and are non-cancelable and non-refundable. The annual subscription fees for any Renewal Term will be subject to a 7% increase over the fees in the immediately preceding period.

5.3      Invoices.
Bufferloop will invoice Client for Rewards and Monthly Fees on Rewards on a monthly basis and for subscription Fees on an annual basis on each anniversary of the effective date of this Agreement, and each invoice will categorize amounts due accordingly. Unless otherwise expressly stipulated in an invoice, on an Order Form or Schedule “A” Client will pay: (i) all invoiced subscription Fees upon receipt; and (ii) all invoiced amounts for Rewards and Monthly Fees on Rewards within 7 calendar days of the invoice date.  Any discrepancies regarding the invoiced amounts must be reported to Bufferloop within 5 calendar days of invoice or they will be deemed correct.

5.4      Taxes.
Each Party shall be liable for its own taxes based upon net income, capital or gross receipts. All Fees are exclusive of all applicable taxes such as national, state or local sales, use, value added or other taxes, customs duties, or similar tariffs and fees.


6.1     Mutual.
Each Party represents and warrants that (i) the execution and delivery of this Agreement will not breach any contractual duty it has to a third party; and (ii) it has and will have full and sufficient right, title or authority to enter into and perform its obligations under this Agreement; and (iii) they will perform their obligations under this Agreement in full compliance with applicable law.



7.1     Definitions.
For the purposes of this Agreement, a Party receiving Confidential Information (as defined below) will be the “Recipient”, the Party disclosing such information will be the “Discloser” and “Confidential Information” of Discloser means any and all information of Discloser or any of its licensors that has or will come into the possession or knowledge of the Recipient in connection with or as a result of entering into this Agreement, including information concerning the Discloser’s customers, suppliers, technology or business, and where Discloser is Client includes Client Data; provided that Discloser’s Confidential Information does not include: (i) information already known or independently developed by Recipient without access to Discloser’s Confidential Information; (ii) information that is publicly available through no wrongful act of Recipient; or (iii) information received by Recipient from a third party who was free to disclose it without confidentiality obligations.

7.2      Protection of Confidential Information.
Receiving Party shall: (a) hold all Confidential Information of Disclosing Party in confidence; (b) not use or copy such Confidential Information except for purposes of and as permitted by this Agreement; (c) not disclose such Confidential Information or the provisions of this Agreement except to its directors, officers, employees or agents who have a need to know such information for purposes of and as permitted by this Agreement. Each Party agrees to use the same means it uses to protect its own confidential information of a like nature, but in any event, not less than reasonable means, taking into consideration the sensitivity and nature of the Confidential Information in question, to prevent the disclosure of Disclosing Party’s Confidential Information to third parties. Receiving Party shall be relieved from its obligations under this Section 7.2: (i) to the extent the Disclosing Party gives its prior written consent; or (ii) to the extent necessary to comply with applicable laws or regulations, or judicial or governmental order, provided that such Receiving Party uses commercially reasonable efforts to provide prior written notice of such disclosure (to the extent such disclosure is not required to be made immediately) to Disclosing Party to afford Disclosing Party the opportunity to seek a protective order. Receiving Party will promptly notify Disclosing Party in writing of any unpermitted disclosure or unpermitted use of any Confidential Information of Disclosing Party of which Receiving Party becomes aware.

7.3     Remedies.
Receiving Party agrees that Disclosing Party may be irreparably injured by a breach of this Section 7 and that Disclosing Party may be entitled to seek equitable relief, including a restraining order, injunctive relief, specific performance and any other relief that may be available from any appropriate court to prevent breaches of this Agreement and to specifically enforce the terms and provisions hereof. Such remedies shall not be deemed to be the exclusive remedies for a breach of this Agreement but shall be in addition to all other remedies available at law or in equity.


8.1     Ownership.
Bufferloop or its licensors retain all ownership and intellectual property rights in and to: (i) the Services and the Bufferloop Platform; (ii) anything developed or delivered by or on behalf of Bufferloop under this Agreement; and (iii) any modifications to the foregoing (i) and (ii). Other than as specifically licensed herein, Client shall obtain no rights to the Bufferloop Platform or the Services. If Client provides Bufferloop with any feedback during the Term, Bufferloop shall have a perpetual right to use and incorporate same at its discretion.  All rights not expressly granted by Bufferloop to Client under this Agreement are reserved.


9.1     By Client.
Client agrees to defend, fully indemnify and hold harmless Bufferloop from and against any and all claims, demands, suits, actions, causes of action and/or liability, of any kind whatsoever (each a “Claim”), for damages, losses, costs and/or expenses (including legal fees and disbursements) (“Losses”) arising out of or relating to: (i) Client Data, including but not limited to, Client’s failure to comply with applicable laws with respect to the collection of Client Data, including obtaining all necessary consents and permissions for the transfer of Client Data to Bufferloop; (ii) Client’s breach of Sections 2.2 (Restrictions on Use); or (iii) unauthorized use of Services by Client or any Client User.

9.2     By Bufferloop.
(a) Bufferloop shall indemnify and defend any Claim brought against Client arising out of or relating to any allegation that Client’s use of the Services infringes a third party’s Intellectual Property Rights (an “IP Claim”). Bufferloop’s indemnity obligation will apply to any Losses that: (i) a court finally awards as a result of any IP Claim; or (ii) are agreed to by Bufferloop in any settlement arising from any IP Claim, in each case subject to this Section 10; provided, that Bufferloop shall have full control over the defense of the IP Claim and (x) any settlement or resolution entered into by Bufferloop shall not require an admission of liability or any payment by Client, (y) Client has not made any admission against Bufferloop’s interests and has not agreed to any settlement of any claim or demand without Bufferloop’s consent, and (z) Client shall cooperate with Bufferloop in the defense of the claim, at Bufferloop’s expense. 

(b) Notwithstanding anything herein to the contrary, Bufferloop will have no obligation or liability to Client under this Section 9.2 if: (i) the IP Claim is based upon, arises out of or is related to (a) the combination of any of the Services with any other software, hardware or products not provided by Bufferloop; (b) the use of the Services for other than their intended purpose; or (c) modifications, improvements and derivative works of Bufferloop created by or on behalf of Client; (ii) Client is in material breach of this Agreement or has failed to pay amounts due hereunder as set forth in Section 5; or (iii) Client fails to notify Bufferloop of the IP Claim in a prompt manner and the delay results in prejudice to Bufferloop.

(c) If any part of the Services become the subject of an IP Claim, Bufferloop may, at Bufferloop’s option and expense, (i) procure for Client the right to continue using the Services; (ii) replace or modify the Services with a non-infringing version of substantially equivalent function and performance; or (iii) terminate this Agreement and refund to Client on a pro rata basis any prepaid but unused subscription fees. The obligations of Bufferloop set forth in this Section 9.2 shall constitute the sole and exclusive remedy of Client with respect to any IP Claim.

9.3     Cooperation.
In connection with any Claim or action described in this Section 9, the Party seeking indemnification will (i) give the indemnifying Party prompt written notice of such Claim or action; (ii) cooperate with the indemnifying Party (at the indemnifying Party’s expense) in connection with the defense and settlement of such Claim or action, and (iii) permit the indemnifying Party to control the defense and settlement of such Claim or action; provided that the indemnifying Party will not under any circumstances (a) settle such Claim or action without the indemnified Party’s prior written consent (which will not be unreasonably withheld or delayed), or (b) make an admission of liability on behalf of the indemnified Party without the indemnified Party’s prior written consent and further provided that the indemnified Party shall be entitled to participate (at its expense) in the defense and settlement of such Claim or action.

9.4     Limitation of Liability.
(a)  Neither Party will be liable for any indirect, special incidental, consequential, punitive or exemplary damages, or lost profits including, without limitation, loss of revenue, regardless of the form of action, whether in contract or in tort including negligence, even if the Party knew or should have known of the possibility of such damages and even if direct damages do not satisfy a remedy.

(b)   Except as set forth in Section 9.4(c), neither Party’s liability for damages under this Agreement (whether in contract or tort, including negligence, or otherwise) will in any event exceed the aggregate amount paid by Client pursuant to this Agreement in the six (6) month period preceding the event giving rise to the damages.

(c)  The limitations provided for in Section 9.4(b) will not apply to Claims arising from: (i) any failure of Client to pay any Fees or Rewards; or (ii) any breach of Section 2.2 (Restrictions on Use), or Section 7 (Confidentiality).


10.1     Arbitration.
(a) Except for actions relating to Client’s failure to pay any invoiced Fee or Reward (which shall be settled through the appropriate court system), the Parties will resolve any dispute arising out of or relating to this Agreement as set forth in this Section 10.1.  

(b) If a dispute occurs between the Parties so that one party is considering legal action against the other Party, then notice shall be provided by the party to the other Party of such dispute and the parties will endeavor in good faith to resolve same. In the event the parties are unable to resolve the dispute within five (5) days of the receipt of such notice, then such dispute shall be escalated to the immediate supervisors of such representatives, who shall have an additional ten (10) days to resolve such dispute.

(c) If the dispute is not resolved pursuant to Section 10.1(b), the dispute will be referred to and determined by arbitration in accordance with (i) the National Arbitration Rules of the ADR Institute of Canada, Inc. (the “NADR Rules”) if the governing law of this Agreement is Ontario and (ii) the Commercial Dispute Rules of JAMS/Endispute (“JAMS”) or American Arbitration Association (“AAA”) under the Commercial Arbitration Rules and Supplementary Procedures for Consumer Related Disputes (“CARASP”), at Bufferloop’s discretion, if the governing law of this Agreement is in the United States.  Either Party may commence the arbitration.  The site of the arbitration will be the same as the venue for the governing law. 

(d) The arbitration will be conducted in English before a single arbitrator. If the Parties do not agree on the arbitrator within 15 days of the referral to arbitration, then the arbitral tribunal will be appointed by the ADR Institute of Canada or pursuant to the procedures set out in the CARASP.  The arbitral tribunal will be conducted on an expedited basis and will render its final award and the reasons for the award within 45 days of the conclusion of the hearing, unless such time is reduced or extended by the tribunal after giving the parties an opportunity to be heard.  Any award or judgment on an award and any award for interim relief may be entered in any court having jurisdiction and will be final and binding on the parties and will not be subject to appeal. No Party is prohibited from seeking interim, interlocutory, or expedited remedies (including the use of arbitration rules providing for emergency measures of protection), in any forum having jurisdiction, including remedies to preserve or protect trademarks, Confidential Information, copyrights, or trade secrets or for extraordinary relief such as an injunction or eviction. In addition to any other restriction on the tribunal in this Agreement, in no event will the arbitral tribunal award, or have any jurisdiction to award, punitive or exemplary damages against any Party.  No arbitration award will have an effect of preclusion or collateral estoppel in any other adjudication or arbitration.


11.1     Third Party Software and Service.
The Bufferloop Platform may provide links and access to third party software and services.  The use of such third party software and services are governed by the terms of the third party provider and are binding on Client.  Bufferloop does not provide any warranties, and has no liability or obligation to Client, with respect to third party software and services.  Copies of the applicable license agreement between third party providers and Client are available on the Bufferloop website or by contacting Bufferloop.

11.2 Assignment.

Client will not assign this Agreement to any third party including in the event of merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets without informing Bufferloop in writing. If Bufferloop in its reasonable discretion does not agree to assignment and/or transfer of rights in this Agreement, then Bufferloop may either, in its sole discretion: (i) terminate this Agreement and refund Client Subscription Fee on pro-rated basis; or (ii) mutually agree, with Client, on a revised Client Subscription Fee for the remainder of the Term. This Agreement will inure to the benefit of and be binding upon the Parties, their permitted successors and permitted assignees.

11.3 Relationship of Parties.

In all matters relating to this Agreement, Bufferloop and Client are independent contractors and nothing will be construed to create any association, partnership, joint venture, or relationship of agency or employment between Bufferloop and the Client.

11.4 Publicity.

Client authorizes Bufferloop to (i) include Client in any user or subscriber list; and (ii) use Client’s name and/or trademarks for marketing and publicity on its website, in marketing materials and/or in press releases.

11.5 Excusable Delays.

Should Bufferloop incur any delay in the provision of the Services resulting from any errors, defects or other problems contained in the information, materials and/or instructions provided to it by Client, Bufferloop shall be excused from performance during the period of such delay and Client shall remain liable for any Fees incurred during such delay.

11.6 Force Majeure.

Except as relating to Client’s payment obligations, neither Party shall be liable to the other for a failure or delay in the performance of any obligation under this Agreement if such failure or delay is caused by an event beyond a Party’s control, including, but not limited to, any fire, power failure, act of God, labour dispute or government measure or other cause beyond such Party’s reasonable control (a “Force Majeure Event”), provided that such Party gives prompt written notice of the Force Majeure Event to the other Party and resumes performance of its obligations as soon as possible. Either Party may terminate this Agreement without penalty if such delay due to a Force Majeure Event continues for a period of ninety (90) days without cure.

11.7 Survival.

The following sections shall survive the expiration or termination of this Agreement in addition to any other provision which by law or by its nature should survive: Section 3.3 (Effect of Termination); Section 5 (Rewards; Fees and Taxes); Section 6.3 (Disclaimer); Section 7 (Confidentiality); Section 8 (Bufferloop’s Intellectual Property Rights); Section 9 (Indemnity and Limitation of Liability); Section 10 (Dispute Resolution); and Section 11.8 (Governing Law). Client’s obligations in respect of any Fees and Rewards owing shall also survive, whether or not such Fees or Rewards have been invoiced by Bufferloop.

11.8 Governing Law.

If Client is incorporated outside Canada, then this Agreement shall be governed by and construed in accordance with the laws of the State of New York, excepting its choice of law provisions, and the Parties hereby agree to irrevocably attorn to the exclusive jurisdiction of the courts of the State of New York and the venue of Buffalo.  If Client is incorporated in Canada, then this Agreement shall be governed by and construed in accordance with the laws of the Province of Ontario, excepting its choice of law provisions, and the Parties hereby agree to irrevocably attorn to the exclusive jurisdiction of the courts of the Province of Ontario and the venue of Toronto.

11.9 Notices.

All notices under the terms of this Agreement shall be both 

(i) sent by email to [email protected] and 

(ii) given in writing and sent by registered mail or email or shall be delivered by hand to the following addresses:


Address:  As set out on the order Form  

Bufferloop, Inc.


A206, Redtag Internet pvt ltd

Sai Arcade, Opp ST stand 

Panvel, Maharashtra, 410206


Attention: Legal Department

Email: [email protected]

or to any other person or address of which either Party may notify the other in writing from time to time. All notices shall be presumed to have been received when they are hand delivered, transmitted by email or five (5) days following the day of facsimile transmission.

11.10 Severability.

If any provision, or portion thereof, of this Agreement is determined by a court of competent jurisdiction to be invalid, illegal or unenforceable, such determination shall not impair or affect the validity, legality or enforceability of the remaining provisions of this Agreement, and each provision, or portion thereof, is hereby declared to be separate, severable and distinct.

11.11 Waiver.

A waiver of any provision of this Agreement shall only be valid if provided in writing and shall only be applicable to the specific incident and occurrence so waived. The failure by either Party to insist upon the strict performance of this Agreement, or to exercise any term hereof, shall not act as a waiver of any right, promise or term, which shall continue in full force and effect.

11.12 Remedies Cumulative.

No single or partial exercise of any right or remedy under this Agreement shall preclude any other or further exercise of any other right or remedy in this Agreement or as provided at law or in equity. Rights and remedies provided in this Agreement are cumulative and not exclusive of any right or remedy provided at law or in equity.

11.13 Number and Gender.

Unless the context requires otherwise, words importing the singular include the plural and vice versa and words importing gender include all genders.

11.14 Amendment.

This Agreement may only be amended by written agreement duly executed by authorized representatives of the Parties.

11.15 Counterparts and electronically transmitted.

This Agreement may be executed in two or more counterparts, each of which shall be deemed an original, but all of which shall constitute one and the same Agreement. A document signed and transmitted electronically by facsimile or email is to be treated as an original and shall have the same binding effect as an original signature on an original document.

11.16 Entire Agreement.

This Agreement and the Order Form attached hereto shall constitute the entire agreement between the Parties with respect to the subject matter hereof and shall replace all prior promises or understandings, oral or written.

End of Agreement – Schedules to Follow



The Services: As outlined in your Order Form

Support and Success:

Email and Web Support. Client will generally have access to Bufferloop’s technical support through email at [email protected], or through the web site at

Onboarding Support. Client will work with a Bufferloop:

(a) onboarding specialist to support Client’s onboarding to Bufferloop, as well as program migration from other partner platforms and Client Partner Program launch on Bufferloop.

(b) solutions architect to support Client with required integrations between Bufferloop and Client systems.

Continued Support. Client will work with a Bufferloop: Customer Success Manager to support Client with user training, and to assist Client in scaling their Client Partner Program with Bufferloop best practices.


Unless otherwise agreed to by the Parties in writing, Client will pay Bufferloop the following fees:

Subscription Fee: An annual Subscription Fee set out in the order form and due upon execution of this agreement.

Monthly Fee on Rewards earned by Partners:

(a) a monthly fee in the amount of (as set out in the Order Form) of the Rewards earned by Partners in such month, for Partners that are brought to Client’s program by Client.

(b) a monthly fee in the amount of (as set out in the Order Form) of the Rewards earned by Partners in such month, for Partners that are brought to Clients program by Bufferloop, either through the Bufferloop Marketplace or directly referred to Client’s program by Bufferloop.



This Service Level Agreement (“SLA”) is part of each Client’s SaaS Agreement (the “Agreement”). If the terms of this SLA conflict with the terms of the Agreement (or any other agreement with Client), this SLA shall apply, but only to the extent of such conflict. Capitalized terms used but not defined in this SLA will have the meaning assigned to them in the Agreement. 

If Bufferloop does not achieve the Service Levels set forth herein, Client may be eligible for a credit towards a portion of Client’s Subscription Fee. This SLA will not change during the Initial Term, however, the then-current SLA shall apply during any Renewal Term. We will provide at least 60 days’ notice of any material change to this SLA. 


Annual Fee” means Client’s total annual Subscription Fee paid and which shall form the basis of any Service Credit owed under this SLA; 

Downtime” means any period of time when Client’s users are not able to log into the Bufferloop Platform. Downtime does not include any unavailability of the Bufferloop Platform for routine or scheduled maintenance.  

Bufferloop Platform” has the meaning assigned to it in the Agreement. 

Service Credit” is the percentage of the applicable annual Subscription Fee  Client may obtain as described herein;

Service Level” means the availability of the Bufferloop Platform set forth in Section 2 below. 

Support Business Hours” means Bufferloop’s normal business hours of 9am-5pm EST, excluding weekends and Canadian statutory holidays. 

Service Levels:

Bufferloop will make commercially reasonable efforts to provide the Platform no less than 99.50% of the time each calendar month (the “Availability Service Level”).  The Availability Service Level will be calculated by subtracting the total minutes of Platform Downtime from the total number of minutes during each month and dividing that result by the number of minutes in that month. If Bufferloop fails to meet the Availability Service Level in any calendar month during the Term, Client will be entitled to request credits as follows:

Availability Service Level Credits
99.50% or greater N/A
99.00%-99.49% 5% of Annual Fee
98%-98.99% 10% of Annual Fee
Under 97.99% 15% of Annual Fee

Bufferloop’s Severity Levels and Response Times:

Bufferloop shall make commercially reasonable efforts to respond to Platform issues (and update Client regarding same) as set forth in the table below.

Bufferloop’s Severity Level Definitions Initial Response Time Updates from support
Severity 0 Critical outage – A complete Platform outage security /privacy issue or an issue creating financial risk that renders the Platform unusable. 30 Minutes Every hour until resolved
Severity 1 Severe functional impairment - Unable to access system, inaccurate financial information or the inability to communicate between Vendors & Partners within the application 4 Hours Daily until resolved
Severity 2 Major Impairment - Any functionality not working as intended that has no viable workaround or the quality of the workaround is low. Stops the user from successfully using the product. 6 Hours Weekly
Severity 3 Minor Impairment - functionality working but not optimal. User can accomplish their primary intention but with some difficulty or inconvenience. 8 Hours Monthly

Support Service Availability:

Bufferloop offers Support Business Hours for In-App and email support issues.  Response to any emails or other contacts received outside of Support Business Hours will be provided during the next business day. 

Service Credit:

To request a Service Credit, Client must submit the request in writing to Bufferloop and include all information necessary for Bufferloop evaluate the claim.  Client should include: (i) a general description of the incident or issue; and (ii) the total Client Downtime claimed.  Client shall waive all claims for Service Credits if not property submitted within ten (10) days of the incident. No Service Credit will be owed if Client is not in compliance with the Agreement. 

Bufferloop will evaluate all reasonably available information regarding the incident and make a good faith determination of Client’s request for a Service Credit . We will use commercially reasonable efforts to process your credit request within forty-five (45) days of receipt the request. All allowed Service Credits will be applied to Fees invoiced during the month immediately following Bufferloop’s determination. 

Payment of Service Credits as set forth herein are Clients sole and exclusive remedy for any performance or availability issues related to the Services or the Platform.  Failure to meet the SLA described herein shall not be considered a breach of the Agreement.


This SLA and any applicable Service Level do not apply to any performance or availability issues caused or contributed to by: 

  • Factors outside Bufferloop’s reasonable control including any Force Majeure Event (including at your site or between your site and our data center); 
  • Use of services, hardware, or software not provided by Bufferloop;
  • Your use of a Service after we advised you to modify your use of the Service (if you did not modify your use as advised). 
  • Your acts or omissions or from your employees, agents, contractors, or vendors, or anyone gaining access to Bufferloop’s network by means of your passwords or equipment, or otherwise resulting from your failure to follow appropriate security practices.

Privacy policy

Introduction and Definition

Bufferloop Inc. operating as Bufferloop (“Bufferloop”, “we”, ”us”) is committed to protecting your data and your customers’ data. We review this policy regularly to help ensure continued compliance with applicable regulatory and legislative regimes governing personal information and data collection. This Data Security and Privacy Policy (the “Policy”) describes how we collect, store, use and distribute information and data that you submit to us through the use of our Services, including without limitation, the PII (as defined below) of your end users.

This Policy does not impose any limits on the collection, use or disclosure of aggregate information that cannot be associated with a specific individual, or information that is otherwise determined to be Non-PII (as defined below).

  • “Companies”, “Company”, "Vendor" or “you” refers to the entities that are using Bufferloop for their Partner Programs.
  • “Customer Data” refers to the information collected from End Users through the Vendor’s website. This may include, but is not limited to, first name, last name, email address, IP address, and transactional information to facilitate Partner program(s) requirements.
  • “End Users” refers to the customers that are referred to Vendors by Partners in their Partner Programs.
  • “Partner(s)” refers to the Partners in the Vendor Partner Programs. Partners include, but are not limited to, resellers, affiliates, advocates, and ambassadors of the Vendor/Company.
  • “Partner Data” refers to the information collected from Partners through the Vendor’s website. This may include, but is not limited to, first name, last name, email address, the location of posted referral links, and transactional information to facilitate Partner program(s) requirements.
  • “Partner Programs” refers to any (but not limited to) reseller, affiliate, advocates, and ambassador programs, campaigns intended to create sales.
  • Personally Identifiable Information (“PII”) collected by ParterStack refers to information that may personally identify an individual. This includes, but is not limited to, first name, last name, e-mail, IP address, postal address, date of birth, phone number and may include subscriptions to the Vendor services. We may collect such information about Vendors, Partners, and Customers.
  • Non-Personally Identifiable Information (“Non-PII”) collected by Bufferloop refers to information of an anonymous nature and aggregate information. Aggregate information may include, but is not limited to, usage statistics and demographic statistics with regards to Vendors, Partners, and Customers.
  • “Services” refers to Bufferloop’s collection, processing and storage of data which is used to facilitate Partner Programs for Vendors. The collection of data is performed through the Vendor’s website.
  • “Vendor Data” refers to the information collected from Vendors. This may include, but is not limited to, first name, last name, email address, IP address, and transactional information to support its Partner program(s) requirements.

Consent Disclosure

By using our Services, entities consent to the use of Partner Data and Customer Data as described in this Policy.

  • “Customer Data” refers to the information collected from End Users. This may include, but is not limited to, first name, last name, email address, IP address, and transactions on the Vendor’s website.
  • Except as set forth in this Policy, Vendor Data, Partner Data, and Customer Data will not be used for any other purpose without the consent of the Vendor, Partner or Customer, as applicable. We do not collect Vendor Data, Partner Data, or Customer Data for the purpose of sales or marketing in a way that specifically identifies individuals, and will implement reasonable efforts to help ensure this is met.

Purposes of Collection of Data

  • We aim to collect only such information as is required to enable us to manage Vendor and Partner accounts, to provide the Services, service improvement, fraud prevention, and for other legitimate business purposes.
  • We will maintain and implement necessary safeguards for Vendor Data, Partner Data, and Customer Data provided to us through the use of the Services.
  • We will use the PII of Vendor, Partner, and Customer for the purposes specified above in this section (subject to the exclusions and disclosures we have listed under the section entitled Important Exceptions)
  • Two types of information may be collected and processed through our Services:

    i. PII: This information is collected by Bufferloop andVendors directly or through third-parties that may integrate with Bufferloop and Vendors. The basis for collecting this information is for the provision of our Services.

    ii. Non-PII: This information is collected by Bufferloop and Vendors directly or through third-parties that may integrate with Vendors.The basis for collecting this information is for the provision and enhancement of our Services.
  • Bufferloop does not knowingly collect any information from or about children under the age of 16.  If we become aware that we have received any such information, we will take steps to delete this information as soon as possible.

Use and Purposes for Processing of Data

  • We use collected data in order to provide and enhance our Services, as well as for fraud prevention.
  • Vendor Data, Partner Data, and Customer Data may be shared with third-parties only to the extent which is necessary to provide our Services. Data transfers will be secured and managed based on the sensitivity of the data.
  • We collect aggregated statistics about the Vendors’ and Partners' use of our Services, and this information will be kept confidential.  However, Non-PII will be retained by us and may be made available to other members or third-parties as per our discretion to improve our services.
  • If we plan to use PII in the future for any other purposes not identified in this Policy, we will only do so after informing you, and obtaining consent on the updates to this Policy.
  • This Policy does not apply to the security or privacy practices of such third parties.

Cookie Disclosure

  • We collect both "persistent" cookies and "session" cookies (“Cookies”). A persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date. A session cookie will expire when the web browser is closed.
  • Our service providers may use Cookies and those Cookies may be stored on Vendor, Partner, or Customer computers when our website is visited by those individuals.
  • We use Cookies in order to provide and improve upon our Services, and for the following additional reasons: authentication, status, personalisation, security, analysis, and consent.
  • Cookies may be refused by the website visitor.

Security Safeguards

  • The security of Vendor Data, Partner Data, and Customer Data is important to us. We use commercially reasonable efforts to store and maintain data in a secure environment. We take technical, contractual, administrative, and physical security steps designed to protect Vendor Data, Partner Data and Customer Data, including the encryption of data and secure storage.
  • We use Google Cloud Platform (GCP) automated services, as well as various other third-party security services to automate security assessment and improve the security and compliance of our applications.
  • We share Vendor Data, Partner Data, and Customer Data only with our trusted subprocessors, such as service providers and database hosts. We use the Google Cloud Platform (GCP) service and accordingly Vendor Data, Partner Data and Customer Data may be available to governments or its agencies anywhere in the world, under a lawful order, irrespective of the safeguards we have put in place for the protection of such data.
  • We have implemented procedures designed to limit the dissemination of Vendor Data, Partner Data, and Customer Data to only such designated staff as are reasonably necessary to carry out the stated purposes described in this Policy.
  • We may employ third parties to help us improve the Services. These third parties may have limited access to databases of user information solely for the purpose of helping us to improve the Services and they will be subject to contractual restrictions prohibiting them from using the user information about our members for any other purpose.
  • Disclosures & Transfers: We have put in place contractual and other organizational safeguards with our agents to ensure an adequate level of protection of Vendor Data, Partner Data, and Customer Data. In addition to those measures, we will not disclose or transfer Vendor Data, Partner Data, orCustomer Data to third parties except as specified in this  Policy (see further Important Exceptions).

For more details on how we protect your data, please see our security practices.

For more details on our subprocessors, please see our subprocessors policy.

Data Subject Requests

  • We have implemented measures in order to meet data and security obligations  with respect to data subject rights, including but not limited to:
    i. Right to know
    ii. Right to accuracy
    iii. Right to be forgotten
    iv. Right to access
    v. Withdrawal of Consent
  • Vendors have the right to access the Partner Data and Customer Data we hold. Upon receipt of your written request, we will provide you with a copy of your Customer Data although in certain limited circumstances, we may not be able to make all relevant information available to where such disclosure would result in a breach of our confidentiality obligations to our stakeholders. In such circumstances we will provide reasons for the denial to you upon request. We will endeavour to deal with all requests for access in a timely manner.

Important Exceptions

  • We may disclose Vendor Data, Customer Data and/or Partner Data where such disclosure is required by and in accordance with the lawful order by a court of competent jurisdiction, tribunal or other government agency.
  • We may also disclose Vendor Data, Customer Data and/or Partner Data in connection with a corporate reorganization, a merger or amalgamation with another entity, a sale of all or a substantial portion of our assets or stock, including any due diligence exercise carried out in relation to the same, provided that the information disclosed is treated as confidential and continues to be used only for the purposes permitted by this Policy by the entity acquiring such data.

Data Retention and Removal

  • Our data retention policies are designed to help ensure that we can provide our Services and remain compliant with applicable laws.
  • Personal data that we process for any purpose will not be kept for longer than is necessary in order to comply with such applicable laws.
  • All PII retained pursuant to our data retention policies will remain subject to the terms of this Policy.
  • We will keep Customer Data for as long as it remains necessary for the identified purpose or as required by law, which may extend beyond the termination of our relationship with you.
  • We may retain certain data as necessary to prevent fraud or future abuse, or for legitimate business purposes, such as analysis of aggregated, Non-PII, account recovery, or if required by law.
  • All retained Customer Data will remain subject to the terms of this Policy.
  • If you request that certain data be removed from our databases, it may not be possible to completely delete all your data due to technological and legal constraints. However, we will ensure any such PII is rendered useless so as not to be attributable to any individual.

Amendment of this Policy

  • We reserve the right to amend this Policy at any time. If we decide to amend this Policy in the future, we will notify Vendors by email.
  • Any non-material amendments, such as clarifications, to this Policy will become effective on the date the amendment is posted and any material amendments will become effective 30 days from the date of notification.
  • Unless stated otherwise, our current Policy applies to all Data that we collect and process in the course of providing our Services. The date on which the latest update was made is indicated at the bottom of this document. We recommend that you print a copy of this Policy for your reference. Your continued use of the Services signifies your acceptance of any amendments.

International Data Transfers and Standard Contractual Clauses (SCCs)

Bufferloop may transfer your Personal Data to countries other than the one in which you live. We deploy the following safeguards if Bufferloop transfers Personal Data originating from the European Union or Switzerland to other countries not deemed adequate under applicable data protection law: Standard Contractual Clauses issued by the European Commission.

Bufferloop uses sub-processors to process and store Vendor Data, Customer Data and Partner Data; currently, all such sub-processors are located in the United States of America.

GDPR (General Data Protection Regulation) Compliance Statement

The GDPR’s updated requirements are significant and our team has adapted Bufferloop’s product offerings, operations and contractual commitments to help Vendors comply with the GDPR.

We also monitor the guidance around GDPR compliance from privacy-related regulatory bodies, and update our product features and contractual commitments accordingly. We’ll provide you with regular updates so that you’re always current.

Fulfilling our privacy and data security commitments is important to us. So we are glad to comply and help you comply with the GDPR. If you have any questions about your rights under the GDPR as a User or how Bufferloop can help you with compliance as a Vendor, we hope you’ll reach out to us at [email protected]

CCPA (California Consumer Privacy Act) Compliance Statement

Bufferloop complies with the California Consumer Privacy Act (CCPA) and supports our customers’ compliance with the CCPA. As a provider of enterprise collaboration tools, Bufferloop is primarily a service provider under the CCPA. 

Bufferloop offers our customers a data processing addendum (DPA) that supplements the customer terms of service or any master subscription agreement. This DPA incorporates the obligations and requirements set out by the CCPA. Please reach out to our Privacy Team ([email protected]) to obtain a copy of our DPA. If you have questions specific to the DPA, please contact our team via [email protected]. However, please note that the terms of our DPA are non-negotiable.

As a service provider, Bufferloop also assists its customers in their compliance with the CCPA. Bufferloop will assist with any deletion requests customers may receive by deleting member profile information upon verified request of a primary owner. Bufferloop will also pass along member requests for information related to Customer Data, as well as any requests it receives for member profile deletion, to the customer. For more information about how Bufferloop assists with rights requests, contact [email protected].

Request to opt out of sale of personal information

Bufferloop does not sell personal information as defined in the CCPA, and will not sell personal information without providing a future right to opt out of such a sale. You can choose to opt out of offers, promotions or other emails by managing your email preferences.

Contact & Data Protection Officer

If you have any questions, disputes, or compliance related questions relevant to data protection or this Policy, or if you would like to contact the Data Protection Officer please contact [email protected].

EU (European Union) Representative:

eFounders SA
7 place Flagey 1050
Brussels, Belgium
[email protected]

Privacy practices

Data Transfers

Bufferloop’s platform and its related services are hosted in the United States and all information will be transferred into the United States for storage and processing. 

U.S. Surveillance Laws Impact

Bufferloop, like most US-based SaaS companies is technically subject to FISA 702 and by extension Executive Order 12333 (“EO 12333”) as it is deemed to be a remote computing service provider, however the organization does not process personal data that is likely to be of interest to US intelligence agencies.

Data Protection Addendum (DPA)

Bufferloop has established a data processing addendum in which it will go into agreement with its customers and contains the latest standard contractual clauses (SCC). To obtain a DPA, please reach out to your account manager to initiate the process.

Data Retention

Bufferloop will retain all personal identifiable information (PII) as long as necessary to accomplish the business purpose for which it was collected or to comply with our legal and contractual obligation up to a maximum of 10 years, after which we will perform secure destruction procedures. 

Data Subject Requests

All data subject requests including data deletion, rectification, and updates can be made to [email protected]

Data Protection Officer

The data protection officer can be contacted at [email protected].


To support delivery of our Services, Bufferloop Inc. (or one of its Affiliates listed below) may engage and use data processors with access to certain Customer Data (each, a "Subprocessor"). This page provides important information about the identity, location and role of each Subprocessor.

Third Parties

Bufferloop currently uses third party Subprocessors to provide infrastructure, email notifications, networking, fraud identification, security, and analytics services. Prior to engaging any third party Subprocessor, Bufferloop performs diligence to evaluate their privacy, security and confidentiality practices, and executes an agreement implementing its applicable obligations.

Infrastructure Subprocessors

Amazon Web Services, Inc. — Cloud Service Provider, United States

Google Inc. — Cloud Service Provider, United States

Other Subprocessors

Ada Inc. — Support Chat, United States — Device attribution, United States

Cloudflare Inc. — Networking and Security, United States

Fullstory Inc. — Support Analytics, United States

Looker Data Sciences Inc. — Analytics, United States

MaxMind Inc. — IP based Fraud and Analytics, United States

Metabase Cloud — Support Analytics, United States

PayPal Inc. — Payment Services, United States

Segment Inc. — Data Analytics, United States

SendGrid Inc. — Transactional Email Services, United States

Sift Sciences Inc. — Fraud and Analytics, United States

Stripe Inc. — Payment Services, United States

ZenDesk Inc. — Service Management, United States

Bufferloop affiliates

Depending on the geographic location of a Customer or their Authorized Users, and the nature of the Services provided, Bufferloop may also engage one or more of the following affiliates as subprocessors to deliver some or all of the Services provided to a Customer:

Bufferloop Canada Inc. — Canada

Workato Inc.  — iPaaS, United States

SAP Inc. (LITMOS)  — LMS, United States

StructuredWeb — Co-marketing platform, United States



As our business grows and evolves, the Subprocessors we engage may also change. We will endeavour to provide the owner of Customer’s account with notice of any new Subprocessors to the extent required under the Agreement, along with posting such updates here. Please check back frequently for updates.

Security practices

Security Program and Risk Management

Bufferloop has established a comprehensive security program based on AICPA Trust Services Criteria (TSC) 2017 for security, confidentiality, availability, processing integrity, and privacy.

Bufferloop performs an annual risk assessment to gain an accurate and comprehensive identification, review, and remediation of risks and vulnerabilities that may impact the platform's commitment to security, confidentiality, availability, processing integrity, and privacy.


Bufferloop platform is SOC 2 Type 2 compliant against security, confidentiality, availability, processing integrity, and privacy.

For a copy of the SOC 2 Type 2 report, please submit a request to: and inform your account manager.

Data encryption in-transit and at-rest

Bufferloop enforces TLS 1.2 and above for data in transit between its users and the platform.

Bufferloop production data is encrypted at rest using AES-256 encryption.


Bufferloop supports the industry standard SAML 2.0 protocol for authentication using an external identity provider.

Confidentiality and Monitoring

Bufferloop enforces principles of least privilege and enforces access to data on a need to know and operate basis.

Bufferloop has established extensive audit and monitoring controls to help ensure auditability of access functions performed internally and externally.

Bufferloop platform enforces granular role-based access control for its users.

Network Protections

Bufferloop has implemented private networking, firewalls, and segmentation controls through its suppliers to ensure alignment with best practices on its network infrastructure.

Penetration Testing

Bufferloop performs targeted and general penetration testing on its platform on at least an annual basis.

Vulnerability Management

Bufferloop performs real-time static code analysis for core application code as part of the deployment process.

Bufferloop performs container vulnerability scanning as part of its deployment process.

Bufferloop has established a vulnerability management process that addresses risks in the following target SLA:

Zero Day / Critical: 7 days

High: 30 days

Medium: 90 days

Low/Info: 180 days+ (dependent on overall risk assessment)

Supplier Risk Management

Bufferloop has implemented a comprehensive supplier risk management policies and procedures to ensure protection of assets and data that are accessible by its suppliers and to establish standards for information security, privacy, and service delivery from its suppliers.

Human Resources Security

Bufferloop conducts background checks for all applicants selected for full-time employment.

Bufferloop employees and related entities are subject to continuous security awareness training with a minimum annual cadence.

Business Continuity and Availability

Bufferloop has documented and implemented a business continuity and disaster recovery plan that may be activated in case defined disruptions.

Bufferloop enforces automated daily backups for its databases on multiple zones.

Bufferloop tests its business continuity and disaster recovery scenarios at least annually.

Reliability and Capacity Monitoring

Bufferloop has a comprehensive monitoring system that helps to ensure the reliability of the platform and its related components.

Bug Bounty and Vulnerability Reports

Bufferloop does not currently have a formal bug bounty program but we encourage all researchers to submit identified vulnerabilities with a summary and a proof of concept (POC) to [email protected] and our team will respond as soon as possible.

Bufferloop Platform and Data Pledge

Bufferloop is the leading partner marketing platform, used by the world’s top mobile and desktop advertisers and networks to measure and manage their online advertising relationships. Clients use Bufferloop to assess the effectiveness of their partner relationships and act on those results.

Pursuant to the Bufferloop Data Pledge, our clients determine the data that they provide to and collect through Bufferloop. Clients’ use, collection, exportation, or any other use of end user data is governed by their own privacy policies and applicable laws, rules, or regulations.

What Information Does Bufferloop Collect From Clients?

At the direction of our clients, who act as data controllers, Bufferloop collects the following types of information from end users to help clients measure and manage their marketing partner relationships:

  • Ad Identifiers (unique character strings associated with user devices that help monitor and measure user interactions with advertisements and apps, such as Apple’s IDFA and Google Ad ID; Ad Identifiers may be reset by the user)
  • IP address
  • Cookies
  • Pixel tags
  • Imprecise geographic location data derived from IP address and/or wifi networks

Our clients may also choose to share certain account information for both clients and their partners on the Bufferloop Platform. This may include corporate and employee information necessary to maintain the services and up-to-date contact information, including: name, mailing and/or billing address, email address, company name, website url, user name, password, and phone number. Clients using Bufferloop to manage payouts to their partners may also choose to share certain banking information as necessary to carry out the services.

Clients can also choose to view and measure information provided by other third-party sources in the Bufferloop Platform. Those sources may include advertisers, publishers, marketing partners, and other advertising networks and analytics partners. Marketing partners may sign up with advertisers through the Bufferloop Platform or through their own customer website. Marketing partner information provided to our advertiser clients may be used by Bufferloop for fraud prevention purposes and to fulfill contractual requirements with our advertisers.

Clients own the data that they provide to and collect through the Bufferloop Platform. When clients remove or export their data from the Bufferloop Platform, their use of data is governed by their own privacy policies and applicable laws, rules, or regulations. Bufferloop serves as a data processor, acting at the direction of our data controller clients. Specific fields that likely contain personal data, such as IP address or device ID, may be obfuscated or blanked, respectively, by the Bufferloop client.

What Information Does Bufferloop Collect On the Websites From End Users?

When you visit the Websites, Bufferloop collects information about your device and use of the Websites to understand how to improve its Websites. Bufferloop also collects any information you voluntarily provide when you visit the Websites to learn more about Bufferloop and its products, sign up for Bufferloop services, or apply for employment at Bufferloop. The type of information collected will depend on your request and interaction with the Websites. Categories of information may include specific times of day you accessed the Websites, the IP address of the device you used to access the Websites, the pages on the Websites that you viewed, the pages you visited before navigating to the Website(s), and information about the device you use to access the Websites, including hardware model, operating system and version, and browser.

Bufferloop uses the information collected on the Websites for various purposes, including:

  • Ensuring its Websites remain relevant to end user needs and are easy to use by providing analytics and other data regarding use of our Websites.
  • Sending marketing and promotional communications in compliance with applicable laws.
  • Enhancing, improving, or modifying its Websites and services, enhancing security, or combating spam or malware or other security risks.
  • Providing confirmations, invoices, technical notices, updates, security alerts, and other support and administrative messages.

How Do Clients Use Bufferloop To Collect Information From Users?

Clients may use Bufferloop for pixel or server postback tracking to collect certain performance marketing information about end users. Pixel tracking (also called “cookie-based tracking” or “client-side tracking”) methods store a Bufferloop session identifier in a user’s browser cookie on click. In postback tracking (also called “server-side tracking”), Bufferloop directly sends a session identifier to the advertiser on click. On conversion, the advertiser then communicates that identifier to Bufferloop for validation.

Bufferloop also supports server-to-server measurement for some clients. With any of the mentioned methods, when an end user clicks on an advertisement and goes to a specific web page or mobile app action that a client chooses to measure, Bufferloop collects information from the user’s device, including but not limited to IP address and ad identifiers.

How May Clients Use Bufferloop To Process Information From End Users?

  • Measuring performance of ad campaigns, including creation of customized performance reports
  • Measuring performance of various marketing partners selected by the client
  • Serving ads through Bufferloop using data that does not personally identify users
  • Managing relationships with marketing partners, including payouts on measured conversions and establishing automated workflows to establishing advertising offers

In Which Instances Might Bufferloop Share End User Data With Third Parties?

Except as described in this Privacy Policy, Bufferloop will not share personally identifiable information collected on the Websites or in the Bufferloop Platform with other people or non-affiliated companies unless we have your consent, or under the following circumstances:

  • With third party service providers who work for us and need access to your information to do their work on our behalf, such as providing customer support features, processing payments, and storing data (e.g. Amazon Web Services). All such third-party vendors have agreed to protect the confidentiality of information provided by Bufferloop.
  • To protect the rights and property of Bufferloop, our agents, customers, users, and others, including to enforce our agreements, policies, and terms of use.
  • If required to do so by law, such as to comply with a subpoena or court order, or in the good-faith belief that such action is reasonably necessary to protect our rights, protect your safety or the safety of others, prevent fraudulent, malicious, or unlawful activity, investigate fraud, or respond to a government request.
  • As part of any merger, acquisition, debt financing, or sale of company assets or other event in which information could be transferred to third parties as one of the business assets of the company.

We may also share aggregated or anonymized information in a form that does not directly identify you or any end users with any third parties.

Our Website includes links to other websites whose privacy practices may differ from those of Bufferloop. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit.

End User Choice, Opt Outs, and Disabling Cookies and Advertising Identifiers

End users can disable cookies in most internet browsers. An overview of the process is available here. Disabling cookies will not, however, stop receipt of all advertisements. If an end user would like to opt out of a particular ad network, publisher, or advertiser’s ads, they will need to contact those companies directly to inquire whether they have an opt-out option.End users can also disable collection of Ad Identifiers for targeted advertising by enabling the Limit Ad Tracking setting on their smartphone. End users can also reset the Ad Identifier altogether using their smartphone’s privacy settings. Bufferloop collects data on behalf of its business clients, and is not an end user facing company. Nonetheless, Bufferloop provides end user data rights guidance at

Bufferloop PublicationsIf you no longer wish to receive Bufferloop publications (e.g. newsletters, blog digests), you may opt out using the unsubscribe link located at the bottom of each communication or by updating your preferences. If you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations. We will respond to your opt out request to access within a reasonable timeframe.

Local Shared Objects (Flash Cookies) and Local Storage (HTML5) Opt OutThird parties with whom we partner may use local shared objects (flash cookies), and we and our third parties use local storage (HTML5) to provide certain features on our Websites, to display advertising based on your web browsing activity, and to store content information and preferences. Various browsers may offer their own management tools for removing HTML 5. To manage Flash cookies, please click here.

Bufferloop is a participant of the Google Third Party Serving Compatibility Program. Clients that choose to advertise with Google must abide by Google’s Third-Party Ad Serving Policy available at, as well as privacy principles to which Bufferloop ascribes, including with regard to data collection, functional cookie opt-outs, and ad identifier tracking.

How Does Bufferloop Adhere to GDPR Principles?

Bufferloop serves as a data processor under GDPR, and adheres to the principles and rules of GDPR. Specifically, Bufferloop implements privacy by design and default principles, ensures limited data retention protocols, adheres to incident response norms, allows for appropriate third party audits, ensures data is only transferred internationally with a lawful basis, only contracts with sub processors with adequate written commitments to data processing, respects data subject rights, does not process sensitive personal data, and provides data processing agreements to all appropriate clients and partners. (In addition to GDPR, Bufferloop respects and adheres to similar data privacy laws in other jurisdictions, such as the California Consumer Privacy Act.)

To end users who access the Websites: Bufferloop retains your information for as long as your account is active or as needed to provide you Bufferloop services. Bufferloop applies data retention rules to abide by data minimization principles; such rules are outlined at the of Bufferloop’s secure data support document available here. In most cases, reliance on Bufferloop’s existing data retention rules will satisfy the end user request within a reasonable period of time. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements, unless a longer retention period is required or permitted by law.

Data Retention, Use, Access, Corrections, and RemovalBufferloop retains your information for as long as your account is active or as needed to provide you Bufferloop services. Bufferloop applies data retention rules to abide by data minimization principles; such rules are outlined at the end of Bufferloop’s secure data support document available. In most cases, reliance on Bufferloop’s existing data retention rules will satisfy the end user request within a reasonable period of time. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements, unless a longer retention period is required or permitted by law and helpful for the service to function properly.

Under GDPR, you have the right as a data controller to:

  • Request information about the processing of your data, as well as the receipt of a copy of your personal data. You can request information on the purposes of the processing, the categories of personal data being processed, the recipients of the data (if they are passed on), the duration of the storage or the criteria for determining the duration.
  • Correct your data. Should your personal data be incomplete, you have the right to complete the data, taking into account the processing purposes.
  • Delete or block your data. Reasons for the existence of a cancellation/blocking right can be, among others, the revocation of the consent on which the processing is based, the data subject objects to the processing, the personal data were processed unlawfully.
  • Restrict the processing.
  • Object to the processing of your data.
  • Revoke your consent to the processing of your data in the future.
  • Complaint to the competent supervisory authority about inadmissible data processing.

If you wish to access, amend, correct, remove, or limit use of your information as it is used for access to the Websites, update your preferences.For information on Bufferloop’s approach to and preparation for GDPR.

Legal BasisYour data will be processed on the following legal bases:

  • Your consent to data controllers in accordance with Art. 6 (1)(a) GDPR;
  • For the performance of a contract with you in accordance with Art. 6 (1)(b) GDPR;
  • For the fulfillment of statutory obligations in accordance with Art. 6 (1)(c) GDPR; or
  • From a legitimate interest in accordance with Art. 6 (1)(f) GDPR (and, to the extent we base the processing of your personal data on legitimate interests, such data will only be used to improve or carry our services, protect against misuse or fraud, and maintain statistical integrity with business partners and customers).

EU To U.S. Data Transfers

Bufferloop has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. See Bufferloop’s Privacy Shield Statement.To learn more about Privacy Shield, please visit

In the process of providing services to you, we may transfer information that we collect to affiliated entities, or to other third parties across borders from your country or jurisdiction to other countries or jurisdictions around the world. By using the Websites or signing up for an account with Bufferloop, you consent to the transfer of your information to the United States.


Bufferloop uses commercially reasonable efforts, including a variety of security technologies and procedures, to help protect client and end user data from unauthorized access, use, or disclosure, both during transmission and once it is received.

What Happens If This Privacy Policy Is Changed?

Bufferloop may find it necessary to update this Privacy Policy from time to time. Please check this Privacy Policy, as any changes will be posted on this site.

Questions About This Privacy Policy?

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge to you) at

Contact Information

If you have any questions regarding this Privacy Policy, or would like more information on our privacy practices, please contact us at support or by mail 

Bufferloop has also appointed an external as its external Data Protection Officer. For all requests concerning the security of your data, you can contact our data protection officer at “[email protected].” If you have a particularly sensitive request, please contact our data protection officer by postal mail (available below).

External Data Protection Officer

REDTAG LLC256 Chapman Road, STE 105-4, Newark,  Delaware, Zip Code 19702

Frequently asked questions

What is PRM Bufferloop?

PRM Bufferloop is a comprehensive Partner Relationship Management (PRM) platform that helps companies manage and optimize their partnerships and collaborations. It offers tools for partner recruitment, onboarding, engagement, performance tracking, and more.

How is PRM Bufferloop priced?

PRM Bufferloop pricing is based on a subscription model. The cost depends on the specific plan you choose and the features you need to meet your partnership management requirements.

What pricing plans are available for Bufferloop?

PRM Bufferloop offers different pricing tiers designed to cater to businesses of varying sizes and needs. These plans often include a basic plan, mid-tier plan, and an enterprise-level plan. Each plan comes with its own set of features and capabilities.

Can I customize my pricing plan based on my requirements?

Yes, PRM Bufferloop allows for customization based on your specific needs. You can typically add or remove features, users, and other elements to tailor the plan to your organization's requirements.

Are there any setup or implementation fees?

PRM Bufferloop might have a one-time setup fee to cover the initial implementation and training for enterprise plans only. There is no setup or implementation fees for all other plans.

Is there a trial period available?

Yes, PRM Bufferloop often provides a 14 day trial period that allows you to explore the platform's features and functionality before committing to a subscription. Trial periods can vary in duration.

How can I get a quote for PRM Bufferloop?

To receive a personalized quote for PRM Bufferloop, you can typically reach out to the sales or customer support team through the official website contact form. They will gather information about your business's requirements and provide you with pricing details.

Is customer support included in the pricing?

Yes, customer support is often included with PRM Bufferloop’s pricing. Different plans might offer varying levels of support, such as email, chat, or phone support.

How often does pricing get updated?

Pricing for PRM Bufferloop may be updated occasionally to reflect new features, improvements, or changes in the market. It's a good idea to stay in touch with the sales or support team to get the latest pricing information.

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